Congratulations to Victoria Ransom & Alain Chuard on the acquisition of Wildfire by Google. More on the acquisition can be found on Wildfire’s blog and in Fortune (and a cool video of the internal announcement to employees here).
Victoria & Alain were participants in our inaugural 2007 Summer@HIGHLAND program back in the day when we ran it out of our Entrepreneur Center in Lexington, MA (the above is a flashback photo). At the time, Victoria was a first year at Harvard Business School and Alain had just graduated from the Stanford Graduate School of Business. They went on to build Wildifre into one of the leading social ad companies. Huge congratulations to them and the entire team at Wildfire!
It was great to catch-up with the team at SET this week. They’ve come a long way from 2007, when a couple of software engineers out of Boston interested in machine learning and computer vision by the names of Mike Sullivan and Bobby Impollina (pictured here) became part of the Summer program. They applied the sciences of teaching computers to look at images and understand what they see to online advertising and have become experts in online video buying, spending several years buying online video for major brands like Microsoft, Sony, and Disney. For a long time they operated under the name of Affine, but have recently rebranded the company as SET and their headquarters are now in downtown San Francisco.