We had the pleasure of a special visit by Hiten Shah of KISSmetrics to discuss conversion, metrics and funnel analysis in a Q&A format with the team.  Hiten is an authority on the topic and it was a fascinating discussion as he deep dived into the business model of companies and offered highly relevant takeaways for the areas they should most focus on at the stage they’re at. As many of the teams are moving into customer acquisition and how to optimize for that, it was an extremely timely and valuable discussion for all involved.

We had the pleasure of a special visit by Hiten Shah of KISSmetrics to discuss conversion, metrics and funnel analysis in a Q&A format with the team. ┬áHiten is an authority on the topic and it was a fascinating discussion as he deep dived into the business model of companies and offered highly relevant takeaways for the areas they should most focus on at the stage they’re at. As many of the teams are moving into customer acquisition and how to optimize for that, it was an extremely timely and valuable discussion for all involved.